Grenfell Tower model bonfire: Officers search London garden

The footage has been circulated online

The footage has been circulated online

A video of a burning cardboard model of Grenfell Tower, the West London apartment building where 72 people died previous year, has drawn criticism, including from UK Prime Minister Theresa May, who called the act "utterly unacceptable".

The video, which appeared on social media, showed a cardboard model of the tower with cut-outs of residents in the windows being set alight on a bonfire while those watching laughed and made jokes.

Two of the men are aged 49, while the other individuals are aged 19, 46 and 55.

A man who falsely claimed that he lived with a family in the Grenfell Tower claimed more than £100,000 in accommodation and financial benefits intended for victims of the fire.

Khadijah Mamudu, whose mother and younger brother escaped the June 14, 2017, firestorm, called the burning of the model a "vile act".

Certain individuals in the video are heard saying "help me" and "stay in your flat", in a series of mocking remarks as the flames take hold of the effigy.

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In the video, onlookers can be heard saying: "Help me!"

The Grenfell United organisation for survivors and the bereaved, tweeted: "It's a disgusting video".

It has a sign on it labelled "Grenfell Tower" and has cardboard figures of people looking out of the windows. One man cracks: "All the little ninjas getting it at the minute;" another adds, "That's what happens when they don't pay their rent".

One dissenter is heard suggesting that the group's action was in "really bad taste".

London Mayor Sadiq Khan voiced his disgust, saying, "I utterly condemn this sickening video". We hope that the police are taking this seriously.

The video has been particularly disturbing for many people because the Grenfell tragedy has raised hard issues about race and class in Britain. Not only is it extremely upsetting to survivors & people who lost family, it's hateful & offensive to everyone that has been affected by the tragic events of that night. "We are disgusted and shocked at the inhumanity and callousness of those involved in this video", the organization said. "I urge social media companies to do the right thing and remove this content immediately".

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